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Gamexplore > My Bookmarks > News > Death Stranding 2: On the Beach Director Wants to Stop Surprising His Fans With Deceptive Trailers
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Death Stranding 2: On the Beach Director Wants to Stop Surprising His Fans With Deceptive Trailers

September 22, 2025 5 Min Read
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Hideo Kojima is thought for enjoying some methods with followers of his works when it comes time to market his video games. This might first be seen main as much as the discharge of Metallic Gear Stable 2: Sons of Liberty, the place advertising materials and trailers hid the truth that many of the stealth title featured a completely new protagonist. On the subject of Demise Stranding, nevertheless, he has taken a distinct strategy.

In an interview with The Washington Publish, Kojima spoke in regards to the gameplay trailer for Demise Stranding 2: On the Seaside, which many gamers have found options scenes from late within the sport, and the way he has stopped attempting to mess with followers together with his trailers. This, he famous, got here right down to the change within the media atmosphere nowadays.

“Harrison Ford performed the Crimson Hulk, should you do not forget that film, and this was purported to be an enormous reveal. However once we went to see it, the poster was already on show on the movie show,” Kojima stated. “We’re dwelling in that sort of period of knowledge, and I wished to make use of that as a hook.”

He additionally spoke a couple of related trick performed by Naughty Canine main as much as the discharge of The Final of Us Half 2, which hid the truth that The Final of Us protagonist Joel could be killed off fairly early within the sequel, with protagonist duties then being cut up up between Ellie and Abby. “Bear in mind … when the primary character died. Many individuals grew to become livid,” he famous.

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Together with his personal tasks, nevertheless, Kojima spoke about eager to constructing extra bridges together with his followers by not hiding an excessive amount of from them. Slightly, he’s extra desirous about drip-feeding spoilers with out context, as we noticed with the gameplay trailer for Demise Stranding 2: On the Seaside.

“I’m attempting to make it completely different from a film or a ebook, the place individuals say, ‘Oh I knew that each one alongside,’” he stated. “It’s extra like should you play 60 hours, and on the very finish you are feeling it’s nice that it was a contented ending, simply as you hoped at first. I put that in intentionally. I intentionally drip-feed these sorts of spoilers.”

Kojima has fairly a bit to say in regards to the current state of issues relating to the gaming trade. Again in July, he spoke in regards to the growth groups engaged on AAA video games being too huge and bloated. He additionally famous about video games unveiled throughout Summer time Video games Fest earlier this 12 months as trying too related, since they concerned gamers preventing both alien monsters or medieval monsters.

“Even the visuals and the programs are just about the identical,” he stated, “and lots of people get pleasure from this, I perceive, however it is very important put one thing actually new in there for the trade.”

He additionally spoke in regards to the significance of sport builders understanding the subject material of the video games they’re engaged on. Remembering a narrative about advising a studio on the event of a stealth sport, he recalled being disillusioned that “People who find themselves making army video games, they most likely don’t know dismantle a gun or shoot a gun.” He continued, “In order that’s sort of unhappy.”

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Demise Stranding 2: On the Seaside was launched on PS5 earlier this 12 months. For extra particulars in regards to the title, take a look at our assessment.


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