Marvel Rivals is Getting Custom Costume Colours as a Paid Feature

Developer NetEase Video games has introduced a brand new characteristic for aggressive shooter Marvel Rivals that may additional permit gamers to customize their characters. The characteristic, Costume Customisation, permits gamers to vary the color combos on varied characters immediately within the Costumes tab. The characteristic will likely be obtainable in an replace at the moment.

Whereas the characteristic had followers of the video games fairly excited, the corporate has since revealed by means of a separate put up on social media platform X that this new characteristic won’t be obtainable free of charge. Moderately, gamers must pay 600 Unstable Molecules for costumes with customised colors. In its put up, the corporate has acknowledged that the trade fee between Unstable Molecules and Lattice is 1:1.

This announcement has caught fairly a little bit of flak from followers of Marvel Rivals, because it primarily provides a brand new paywall on prime of the already-present paywall for purchasing new costumes. As the corporate notes that the characteristic will solely be obtainable for just a few costumes, gamers must first purchase a supported costume earlier than they will then spend extra money on altering its color scheme.

“Custom-made Shade Costumes will value 600 Unstable Molecules for trade,” posted to Marvel Rivals X account. “Unstable Molecules could be exchanged from Lattice at a 1:1 fee. It’s essential to first get hold of the costumes earlier than you possibly can customise them. Initially, solely a choose few costumes can have this characteristic and we’ll develop extra over time to different costumes.”

“While you customise your colours, it will have an effect on Intro Animation, MVP and Emotes. Beginning Season 3, we’ll present extra choices to acquire Unstable Molecules. Please tell us which costumes you need to see with Custom-made Colours sooner or later!”

For context, the 600 Lattice that it could value to make use of customized color schemes amoutnts to round $5.98 by means of the 600 Lattice bundle obtainable within the in-game retailer. That is in the end an extra value on prime of no matter a participant may need to spend on buying a fancy dress that’s suitable with the characteristic to start with.

Regardless of this, nevertheless, Marvel Rivals has been fairly profitable for NetEase. Again in February, the corporate revealed throughout its earnings report that the shooter had been performed by greater than 40 million gamers. Since this milestone was hit, NetEase has continued so as to add content material to the sport, together with the addition of The Factor as a playable character.

Again in March, director Guangyun Chen had mentioned that efficiency optimisation for Marvel Rivals was additionally a precedence for the studio. In an interview throughout GDC 2025, Chen mentioned that the studio is engaged on decreasing the RAM utilization of the sport, and that Season 2 would possibly convey with a characteristic that would probably assist gamers on low-specced PCs in getting higher body charges.

For extra particulars about Marvel Rivals, take a look at our overview. The sport is offered free of charge on PC, PS5 and Xbox Sequence X/S. You may as well take a look at rumours a few doable cancellation of the sport earlier than it was launched.