A former Rockstar Video games developer believes that the studio shouldn’t launch any extra trailers for the highly-anticipated Grand Theft Auto 6.
In a sequence of posts on social media platform X celebrating the seventeenth anniversary of Grand Theft Auto 4‘s Xbox 360 and PS3 launch, former technical director for Rockstar North, Obbe Vermeij, posted that there’s sufficient hype for GTA 6 that the sport doesn’t want any extra advertising.
“If it was my name I wouldn’t launch any further trailers,” posted Vermeij. “There may be greater than sufficient hype round VI and the aspect of shock goes to make the discharge solely larger as an occasion.”
It’s value noting that Vermeij positively has some extent with regards to the anticipation behind Grand Theft Auto 6. The title has been earmarked by writer Take-Two Interactive as probably having an influence even on console {hardware} gross sales when it lastly comes out.
Relating to GTA 4 itself, Vermeij additionally revealed that the choice to take away fairly a couple of options from its previous title, Grand Theft Auto: San Andreas, was made as a way to get GTA 4 working properly on the consoles of the time. A few of the options eliminated included a number of cities, underwater swimming, bicycles, and even the RPG-styled stats.
“To give attention to making the sport really next-gen, we dropped many recreation options from San Andreas,” he defined. “Stats (health, weight), A number of cities, Stealth, Underwater swimming, Jet packs, Tanks, Bicycles, Monster vehicles, Automobile modding, Planes…”
“The missions have been designed to swimsuit the story. Beforehand it had largely been the opposite means round.”
Vermeij additionally revealed that the Xbox 360 served because the lead platform for Grand Theft Auto 4 throughout improvement owing to the difficulties posed by the PS3’s Cell structure.
Coming again to Grand Theft Auto 6, Take-Two CEO Strauss Zelnick had revealed again in March that the corporate’s advertising push for GTA 6 would start nearer to its launch window. In an interview, Zelnick additionally famous that the anticipation for GTA 6 “often is the biggest anticipation I’ve ever seen for an leisure property.”
“And…we need to preserve the anticipation and the joy,” he stated. “And we do have rivals who will describe their launch schedule years upfront. We discovered that the higher factor to do is to supply advertising supplies comparatively near the discharge window as a way to create that pleasure on the one hand and steadiness the joy with unmet anticipation. We don’t at all times get it precisely proper, however that’s what we’re making an attempt to do.”
Zelnick additionally revealed again in February that he believes that the discharge of GTA 6 will find yourself inflicting a “significant uptick” in console {hardware} gross sales. “I don’t suppose tariffs are going to be our pal, however I feel there will probably be a significant uptick in console gross sales in calendar 25 due to the discharge schedule, not simply coming from us, however coming from others,” he stated.
Grand Theft Auto 6 is in improvement for PS5 and Xbox Sequence X/S. Whereas no launch date has been introduced to this point, the sport is reportedly slated for a Fall 2025 launch window. There may be at present no phrase but on when a PC model of GTA 6 will probably be launched.
