By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
GamexploreGamexplore
  • Home
  • News
  • PC Game
  • Mobile
  • VR News
  • Hardware
  • Guides
  • Reviews
  • Upcoming
Reading: Xbox CEO Will Take “Data and Strategic Driven” Approach to Exclusivity, Won’t Commit to Time Frame
Share
Notification
GamexploreGamexplore
Search
  • Home
  • News
  • PC Game
  • Mobile
  • VR News
  • Hardware
  • Guides
  • Reviews
  • Upcoming
Follow US
© 2025 All rights reserved | Powered by Gamexplore
Gamexplore > My Bookmarks > News > Xbox CEO Will Take “Data and Strategic Driven” Approach to Exclusivity, Won’t Commit to Time Frame
News

Xbox CEO Will Take “Data and Strategic Driven” Approach to Exclusivity, Won’t Commit to Time Frame

April 25, 2026 2 Min Read
Share
2 Min Read
xbox series x key art
SHARE

It’s been a rather busy two months for Microsoft’s gaming division, especially yesterday when it was renamed to Xbox. One of the more notable talking points, especially after rumors, is how the company would tackle exclusivity. CEO Asha Sharma and chief content officer Matt Booty said they would “reevaluate our approach” as time goes on.

Sharma echoed this sentiment in an interview with Game File’s Stephen Totilo and added that nothing has been decided. Referring to the same as “long-swinging decisions that have decade-long impact,” she said the company will take “a data-driven approach and a strategic-driven approach, and then we’ll look at our principles, and we’ll make some calls. So we’ll share more when we’re ready.”

Regarding a time frame, Sharma replied, “Nothing we’re ready to commit to.” “I want to make the right decision, not the fastest decision.” Which is understandable. It has been two months after all. But you have to wonder if the decision may hinge on how heavy-hitters like Halo: Campaign Evolved, Fable and Forza Horizon 6 will perform on PS5.

And while Project Helix is clearly a priority, especially with the goal being to “lead in performance,” the Xbox Series X/S is also getting some love. “I think that the Gen 9 is a great piece of hardware, and we want to make sure that gameplay and the platform experience is excellent. We know we just haven’t invested as much there, and so we’re getting back to that.” The recent changes to Achievements and toggles to Quick Resume are a few standout examples.

See also  Lies of P: Complete Edition is Coming to Nintendo Switch 2 on August 6th

Of course, there’s also the price drop to Game Pass Ultimate and PC Game Pass, coinciding with the announcement that new Call of Duty titles would no longer be available on day one. They’ll still arrive roughly a year later, though, and there are rumors of older titles eventually being added to the service.


You Might Also Like

If you don't have a Battlefield 6 beta Early Access code, Twitch Drops could get you one – so long as you watch

Zelda: Breath of the Wild's Nintendo Switch 2 edition will make you fork out for DLC separately, but hey, it's not like you'll already have spent a lot on other Switch 2 stuff

MindsEye Developer Called Out for Mistreatment of Employees by UK Game Workers Union

Kirby Air Riders is Getting its Own Unique amiibo That Can Swap Vehicles, Level Up

No Man’s Sky Hits Highest Peak Concurrent Players on PC Since Launch

TAGGED:Game NewsMicrosoftNewsXboxXbox Series SXbox Series X
Share This Article
Facebook Twitter Copy Link
Previous Article fairgame$ Fairgame$ Fails to Impress in Latest Pre-Alpha Playtest – Rumor
Next Article FFXIV 2026 Fan Fest keynote recap: Evercold, Evangelion and everything announced FFXIV 2026 Fan Fest keynote recap: Evercold, Evangelion and everything announced
Leave a comment Leave a comment

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Latest News

thick as thieves
Thick as Thieves Studio Hit by Layoffs Affecting 17 Employees Due to Another Project’s Cancellation
Upcoming June 20, 2026
Battlefield 6
Battlefield 6 Introduces A Familiar Call of Duty: Ghosts Mechanic to Cap Off Season 3
News June 20, 2026
Borderlands 4’s Next Free Raid and Bounty Pack 3 Detailed, Out on July 25th
Borderlands 4’s Next Free Raid and Bounty Pack 3 Detailed, Out on July 25th
PC Game June 20, 2026
The Longest Day Explores New Paths for Immersive Sports Stories
The Longest Day Explores New Paths for Immersive Sports Stories
VR News June 20, 2026
South of Midnight is one of Xbox Game Pass’ best games, yet that’s not enough to save its developer
South of Midnight is one of Xbox Game Pass’ best games, yet that’s not enough to save its developer
PC Game June 20, 2026
Crimson Desert
Crimson Desert Update Lets Damiane and Oongka Pilot Blackstar, Adds 58 New House Items
Upcoming June 19, 2026
Astro Bot
Astro Bot Has Reportedly Sold 4.3 Million Units Since Launching in 2024
News June 19, 2026
gamexplore gamexplore
gamexplore gamexplore

Welcome to Gamexplore, your go-to destination for everything gaming. We are dedicated to delivering the latest updates, in-depth insights, and expert analysis from the ever-evolving gaming industry.

Editor Choice

Resist PS VR2 Update Adds 120Hz Refresh Rate On PS5 Pro
EA Sports FC 26 Gets New Gameplay Deep Dive Trailer Showing Improvements Over Previous Game
Where to buy lockpicks in Oblivion Remastered
Meta’s New AI-Powered VR Toolkit Lets Anyone Build WebXR Experiences Without Coding

Trending News

Google’s XR Modeling Tool ‘Blocks’ Gets a Second Life with ‘Open Blocks’ on Quest
Death Stranding 2: On the Beach QR Code Displays Mysterious Prepper Shelter Video
Call of Duty: Black Ops 7 multiplayer review
CD Projekt RED Plans to Release a “Heretofore Unannounced Gaming Project” This Year
  • About Us
  • Contact Us
  • Disclaimer
  • Privacy Policy
  • Terms of Service
Reading: Xbox CEO Will Take “Data and Strategic Driven” Approach to Exclusivity, Won’t Commit to Time Frame
Share
© 2025 All rights reserved | Powered by Gamexplore
Welcome Back!

Sign in to your account

Lost your password?