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Gamexplore > Reviews > Kaizen: A Factory Story review
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Kaizen: A Factory Story review

July 14, 2025 12 Min Read
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12 Min Read
Kaizen: A Factory Story review
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Kaizen: A Manufacturing unit Story evaluation

A cheerful return to free-form automation puzzles from the makers of Opus Magnum, with a delightful and mild story about discovering satisfaction and steadiness in your work.

  • Developer: Coincidence Video games
  • Writer: Astra Logical
  • Launch: July 14th, 2025
  • On: Home windows
  • From: Steam
  • Value: TBA
  • Reviewed on: Intel Core-i7-11700F, 16GB RAM, Nvidia GeForce RTX 3060, Home windows 10

“Effective” is a humorous phrase. It may well imply one thing is sublimely crafted, however it will also be utilized in a withering sense. It is high-quality. That is high-quality. However there’s one other, calm and informal sense in which you’ll say one thing is ok. Like when a good friend handing you some tea apologises as a result of they “solely have semi-skimmed milk”. S’high-quality. Or once they say “nah, let’s go to a distinct pub”. Positive, high-quality! You are simply glad to hang around. Kaizen: A Manufacturing unit Story is a high-quality recreation. It’s a puzzler that makes me really feel OK about not discovering the proper resolution.

In case you’ve performed any recreation by the builders at Coincidence Video games (nee Zachtronics), you may have some thought of what is coming. A free-form puzzler about programming little machines to construct stuff. Every puzzle palms you a bunch of disassembled items to place collectively in the appropriate means, hoping to make a TV set, a camcorder, a rest room seat, and so forth. There’s a little bit image of your supposed product all the time pinned to at least one nook of the display. You drag and drop varied items onto a workspace, then plant down grabby arms, zappy welders, and toothy drills, all whereas programming them with easy instructions. You may drag a timeline backwards and forwards to see how issues will go. CLUNK. You’ve got flipped the TV display right into a steel arm. Scroll again, moron, and check out once more.

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Like I say, Kaizen is not a Zachtronics recreation – that firm closed down. However everybody you understand and like who labored there now make comparable issues as Coincidence. The result’s one other passable brainscratcher about plopping down pistons and whirlers and fusers and twirlers, all in an effort to make the very best manufacturing line for a pair of jogging shorts or the very best private pc of 1986.

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That is when the sport is ready – you are a Japanese American new to Tokyo within the glowing days of 1986. It is a story about eager to do extra however usually needing to rethink your expectations. Between the puzzles you get snippets of a visible novel type story, filled with characters who would like to make cooler toys, or invent extra spectacular plastic meals.

However they often find yourself having to compromise on that imaginative and prescient and scale issues down. Protagonist David involves Japan pondering he’ll be an enormous participant within the enterprise aspect of Matsuzawa Manufacturing, however he finally ends up engaged on the manufacturing unit ground. There he might need to jam collectively an inexpensive radio or lower collars into t-shirts with razor devices. Because it seems, that is high-quality too.

The team at Matsuzawa Manufacturing talk about the future of television.
The characters usually chat concerning the future, making comical (generally even correct) predictions. | Picture credit score: gamexplore Shotgun / Astra Logical

The puzzles themselves are extra jigsaw-like than earlier video games by the identical designers. It feels simpler and fewer mathy, with far fewer instructions wanted to finish any given puzzle. It is like Wilmot Works It Out, if Wilmot needed to program a squad of little robots to do the heavy lifting. It additionally forces you to assume in modular methods. What massive chunks of this betamax recorder can I put collectively on one aspect of the workspace, whereas I smoosh collectively its smaller button panels on the opposite aspect? You could take into account spacing quite a bit, not solely since you get awarded a better rating for preserving issues compact, but in addition as a result of your equipment can get in its personal means. Do the dual screens of your Recreation Boy knockoff have sufficient clearance to flee the arms round them? Can I flip this complete pretend sushi field with out clunking into all of the welders I’ve already constructed?

Fabric for a sock is torn into pieces on the workspace.
Why am I riveting socks? Is that this authorized? | Picture credit score: gamexplore Shotgun / Astra Logical

Regardless of being extra approachable, it nonetheless makes my mind fizz in particular methods. I begin to overthink issues, desperately looking for a hyper-efficient resolution earlier than I’ve even discovered a jerry-rigged half-decent one. Typically I might be flipping and rotating components, shifting elements alongside lengthy tracks, when out of the blue I step again and see that my supposedly ingenious resolution is only one massive leaky Rube Goldberg job. With a small tweak, I can delete half of those elements and end the work in a fraction of the time. That is the smug satisfaction of this studio’s video games; being a grasp of effectivity fully by mistake. “Your strategies could be a little bit uncommon,” says a supervisor to David at one level. “However you bought outcomes, and that is what issues.”

The challenges do ramp up in later chapters. Once I was handed a rice cooker and noticed that the controls needed to be positioned smack bang within the centre of the machine, my mind went “oooo”. It meant I needed to lower up components and glue them again collectively afterwards, like performing surgical procedure on an enormous pot. However I quickly found it might not be that straightforward. I did not have the potpart wanted to plug a spot. I banged my head in opposition to this puzzle for 45 minutes, earlier than lastly understanding the easy idea of “punching” your means by an issue. Once I was instructed to assemble this espresso machine shortly afterwards, I whispered quietly: “Oh shit”.

A coffee machine is put together on the workspace, but two of its pieces are misaligned.
I acquired the entire means by constructing this earlier than noticing two small however important errors. Can you see them? | Picture credit score: gamexplore Shotgun / Astra Logical

I keep in mind seeing a Honda advert on TV years in the past. It talked concerning the phrase “OK” and the way it was one of many English language’s most typical phrases. It too was set in a manufacturing unit, the place employees mindlessly stamped massive steel printouts of the phrase “OK”. The purpose of the advert was that “OK” was not ok – there was all the time one thing extra you possibly can do. There was all the time a greater phrase to print.

Kaizen’s story jogs my memory of that advert. It’s a story of manufacturing unit of us getting on with issues, however all the time having some enchancment in thoughts. Besides right here there may be some pressure between the concept enchancment should be chased, and the admission that “OK” generally is all you want. One of many managers you meet is obsessive about the ill-fated video cassette format Betamax, as a result of it’s the “increased high quality” product. The opposite employees attempt in useless to clarify to him that prime high quality generally does not matter.


This pressure between perfectionism and satisfaction is an ideal theme to discover in what now we have beforehand referred to as “Zachlikes” after lead designer Zach Barth. They’re traditionally video games that perpetually encourage you to discover a extra environment friendly resolution – a sooner one, a less expensive one, a better one. But, as a lot as I like them, my progress virtually all the time grinds to a halt within the last act. In on the lookout for excellent options, I get slowed down and do not even attempt a messy one. “Good” and “accomplished” may not be enemies, however they’re at the least housemates who go away one another passive-aggressive fridge notes. It is enjoyable to see the sport interrogate its personal practices by the drained salarymen, pissed off assistants, and rich bosses of the story.

A colourful pachinko machine is full of numbered cards.
It is a custom of those builders to incorporate a solitaire-style minigame – right here it is a mash-up of solitaire and pachinko. | Picture credit score: gamexplore Shotgun / Astra Logical

Matsuzawa Manufacturing is filled with workers who should not the place they wish to be. But it surely’s not a narrative about failed goals. As a substitute, it is a reminder that people have a built-in engine of optimism, and despite the fact that our ambitions are sometimes doomed to shrinkage, it’s price making that shrunken model of our hopes regardless. We could be overambitious once more on the following factor.

A plain robotic toy is typically pretty much as good as we will handle. We won’t all the time beat a puzzle in probably the most completely optimum means. Typically probably the most environment friendly resolution is just the one that allows you to hit the large inexperienced button to begin the manufacturing unit up. In Opus Magnum, a earlier recreation from these builders (and nonetheless my favorite of all their work) the equipment I constructed usually had a synchronous magnificence. It was a recreation of class. Kaizen, against this, appears like a recreation of acceptance. My manufacturing unit traces are untidy, boxy, but supremely OK. In relation to type and performance, every thing right here is ok.

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