Can a VR live performance in cinemas supply a singular stay music expertise? We went to search out out!
Throughout the peak of the COVID-19 pandemic, many artists, unable to carry in-person live shows, used digital live shows as a method to interact with followers throughout lockdowns. It was a captivating experiment: they’re not the identical as the true factor, however the perfect ones by no means tried to be, both. These took benefit of the format, free of the constraints of a set stage to embody their musical id inside a multimedia efficiency. A very memorable one for me was when a Japanese idol group I like turned a whole vacation resort right into a stay stage, permitting for music, chaos, and even a ship journey to border their efficiency instead of their typical annual stadium summer season live performance.
Now, stay live shows are again. Regardless of the occasional deserves of the components, the digital live performance has principally disappeared, with restricted exceptions corresponding to from VTubers. Nonetheless, this doesn’t imply the format’s potential to carry a brand new dimension to a efficiency has been completely discarded. Teaming up with AmazeVR, quite a few Okay-pop teams are utilizing VR and turning the net live performance right into a communal expertise even for these with out a headset by way of cinemas worldwide. ENHYPEN are the most recent to affix the development, with their first VR live performance lately premiering in South Korea and Japan forward of touring to the US and different international locations within the coming months.
However is that this really value your time, and what’s it wish to attend a VR live performance in a cinema?
On a damp night in Tokyo, I made my method to the Shinjuku Wald 9 cinema to search out out for myself. Whereas I am conversant in the group’s music, I wouldn’t name myself a diehard fan like the numerous who flocked to the cinema and completely bought out every of the 7 screenings per day this cinema hosted on its opening weekend. By comparability, my Wednesday-evening occasion was actually quieter, although removed from empty.
Cutouts of the group’s members adorned the cinema foyer, and whereas strolling into the display screen itself, I am handed an entry bonus of an A3 poster and photograph playing cards. I am additionally offered a sanitary face masks to put on previous to placing on the Quest 3 headset used for the expertise. With music movies and their voices blaring by the cinema audio system, I took my seat.
Because the occasion obtained underway, we had been guided by a easy setup course of to make sure even first-time customers may placed on the headset with ease. We had been requested to sit down absolutely again in our seats and maintain our fingers in entrance of us to allow hand monitoring – this lets you maintain a digital mild stick with cheer together with the efficiency if you want.
The VR efficiency is marketed to be ‘like watching a private live performance from the very first row,’ with the closest attainable view and private fan service inconceivable for a typical stadium live performance. That is emphasised nearly instantly, with every member showing in entrance of me to stare into my soul like daggers mere inches away from my face. I can look clearly at each wrinkle of their garments and see the form of their surprisingly angular Adam’s apples. At the same time as somebody extra impartial, I used to be flustered, whereas the remainder of the viewers had been already misplaced in a sea of screams earlier than they even sang a observe.
You’ll be able to, nonetheless, movie a performer up near challenge on a cinema display screen or add as a YouTube video. The extra the present progressed, the extra it grew to become obvious that the present lacks the ambition to make that subsequent step, and keep away from this VR expertise from feeling surprisingly flat when it comes to execution. There are, after all, limitations the crew needed to think about even past a typical VR setup.
You’ll be able to’t transfer from a cinema seat with as much as 200 individuals sharing a display screen with you, so something involving free motion is off the desk. Even hand calibration considers the width of the cinema seat by reinforcing you can’t use your pen mild past the slender scope of your seat, probably a precaution to keep away from you hitting the stranger sat subsequent to you.


It turns into clear shortly that it is a present doing the naked minimal to please followers with out really taking full benefit of the truth that this live performance is VR. The performances themselves are carried out on a inexperienced display screen with digital dynamic backgrounds as an alternative of constructing bodily units. This isn’t essentially a nasty factor, however with how static they principally really feel, it lacks dynamism, whilst these extremely choreographed dancers pirouette round these arenas in unison.
Relatively than utilizing a 360-degree digital camera, the idea of a ‘front-row seat’ is taken actually, the live performance utilizing a principally static front-facing digital camera with solely minimal motion. Often the members will come up shut and put their hand in entrance of your face or wink at you. Nonetheless, it’s shot identically to a choreography or observe video the group already uploads to YouTube without spending a dime, simply with a flashy screensaver.
No Doubt, one of many songs within the live performance, is an ideal instance of this. Positive, you’re nearer to the dancers, and so they’re trying immediately at you. But other than proximity, the efficiency is shot nearly identically to a video the group has already uploaded to YouTube, with no try and adapt the efficiency to this stay expertise.
Why not modify the choreography to make the most of the brand new medium? You might have the members circle you slightly than merely standing a number of toes in entrance of you always. As an alternative, not solely has no 360-degree video been captured, no effort has even been made to create 360-degree environments. VR by design immerses you in its world, so it’s slightly disorienting that the second you progress your head from a immediately forward-facing viewpoint, maybe to look at your favourite member, you discover the black void that exists immediately behind your place.
Utilizing VR on this ENHYPEN live performance is extra akin to early-2000s 3D motion pictures that power motion to come out of the display screen to make sure you’re conscious of what you paid cash for, slightly than really profiting from the brand new medium. These days you’ll be able to watch these motion pictures in 2D at dwelling with out something being misplaced in translation, and I can’t assist however really feel that nothing of worth can be misplaced for those who did that with this live performance.
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みなさんの応援で、1つ目のロックを解除🔓!📸未公開カット Vol.1🎁#JUNGWON、 #JAY と #JAKE の素敵な姿を大公開!
まるで目の前にいるみたいな、“ゼロ距離”の没入感をぜひ劇場で!👉次はミッション②!目指せ2,000件🔥
🎟️VRコンサートのチケットはこちら… pic.twitter.com/20CZ7A0Y0m— ENHYPEN Official Japan (@ENHYPEN_JP) August 11, 2025
It might probably’t even make the most of VR’s interactivity. In the direction of the tip of the live performance, the one interactivity past waving your digital pen mild enables you to vote in your favourite member. That is adopted by that member silently sitting in entrance of you to wave and gesture at a handwritten message floating above their head for a number of seconds earlier than swiftly transferring on.
In the event you’re permitting followers to vote on their favourite member and make the most of the bespoke viewing perspective of every individual’s headset, why not go additional than 30 seconds of fanservice? You might exchange the following track with a fancam-style efficiency centered in your chosen member, for instance. Why not? Possible as a result of this is able to have required extra recording time, capturing that track a number of occasions from the attitude of every particular person member. Whereas the precise live performance feels prefer it was shot in a minimal variety of takes over the course of some hours. I even seen one or two choreography errors, which in a pre-recorded efficiency are onerous to miss.
Does that really matter, although? As a impartial viewer who thinks the music is respectable however isn’t a serious fan of the group, it’s simpler for me to detach from the second and decide the manufacturing qualities of this VR present extra critically. And hey, it really works! I really feel flustered when Jungwon’s silver hair brushes near my face and the music blasts from the cinema audio system, the one interruption being the disconnected screams of different viewers members.

These screams are clear indicators of approval that an opportunity to get this near the band members as they carry out fan-favorite songs is value the price of entry for diehard followers, no matter in the event that they absolutely make the most of the medium or not. But it is a 45-minute live performance of simply seven songs that prices 4400 yen (practically $30) in comparison with the everyday full-price Japanese cinema ticket at 2000 yen (roughly $14). Positive, you additionally get a photocard and poster as a bonus, however that’s costly for such a brief efficiency that would have been a lot extra with comparatively little further effort on the facet of the manufacturing employees.
This was advantageous, although I can’t say I really feel enthused to go to one other VR live performance cinema expertise sooner or later. There’s a novelty to mixing the readability and proximity of the medium with the crisp readability of cinema sound, particularly when you’ll be able to get pleasure from these live shows as a gaggle in comparison with the usually solitary expertise of placing on a VR headset. But this feels just like the naked minimal, the place fanservice is used to paper over the cracks and distract from simply how a lot you spent to be there. It’s not dangerous, however it might be a lot extra.